The reason for the sophistication of the Longines Mini DolceVita

The Longines DolceVita is a symbol of elegance that has been passed down since the birth of the rectangular watch in the 1910s. This collection features new generation models with cosmo dials, Roman numerals, and colored dials. Inspired by the Art Deco archives, the design has evolved even further this year, speaking to a new form of sophistication befitting the 21st century.

Timeless beauty born from history and craftsmanship

　Art Deco is a decorative art that was popular in the early 20th century, particularly from the 1910s to the 30s. The style, which takes its name from the International Exposition of Modern Decorative and Industrial Arts held in Paris in 25, was subsequently adopted in all fields, from architecture to interior decoration such as furniture and tableware.

　While Art Nouveau, which sought artistic expression in everyday life with the emergence of new markets and new materials after the Industrial Revolution, was based on the beauty of curves, Art Deco was a major movement that further promoted the bridge between art and industry by focusing on structural beauty such as symmetry and geometric patterns. This decorative art, which emerged between the two world wars, was also actively incorporated into wristwatches, which were experiencing remarkable technological developments at the same time, and Art Deco designs have been passed down to the present day as one of the stylistic beauties of watches.

　The Longines DolceVita collection reflects the spirit of that era in a contemporary collection. Longines began producing and selling rectangular watches in the 1910s. The collection was modeled on archives dating back 27. This watch, with its eye-catching structural beauty created by the straight lines of its rectangular case, railway tracks, and Roman numerals, was launched in 97 as Longines' core collection.

　The latest Mini DolceVita features the Cosmo dial, which has also been used in Longines' Heritage Collection. Starting with scales such as railway tracks, the DolceVita has adopted and adapted divided displays (a distinctive Art Deco design) to enhance legibility since its inception. The sector dial, which was primarily produced in the 30s and 40s, has been redesigned in this latest model to be more faithful to the timepiece's round shape, and bar indexes are interwoven within the circumference, further enhancing the watch's classic impression. The dial's finish, which combines sunray and matte finishes, also emphasizes the minimalist look of the era. The new bracelet, featuring 198 links, also accentuates the watch's geometric impression.

　Meanwhile, four colorful models have also been released. These models feature the traditional Dolce Vita codes in a 3D design. Combined with the guilloched dial, they create a sense of depth. The exquisite mint green and blossom pink colors, along with the sparkle of the gold-trimmed indexes and straps, perfectly echo the collection's spirit of "enriching and beautifully coloring every moment of life."

　Following the recent trend of smaller diameter watches, the new Mini Dolce Vita can be worn with a vintage look for men and a jewelry look for women, heralding a new sophistication that transcends gender and time.