Towards Grand Seiko's global reach. A live report from Watches & Wonders Geneva 2026 [Video]

2026.04.15

Chieko Tsuruoka of the webChronos editorial team reports from Watches & Wonders Geneva, currently being held in Geneva, Switzerland. She will be covering the Grand Seiko booth and new watches, showcasing Japan's leading luxury watch brand.

Introducing all of Grand Seiko's new watches for 2026! Even the diver's watches feature UFA technology.

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Text by Chieko Tsuruoka (Kronos Japan)
Text by Chieko Tsuruoka (Chronos-Japan)
[Article published on January 15, 2026]


Booth design that connects with the new watch collection

 Grand Seiko and Credor, brands from Seiko Watch Corporation, are participating in Watches & Wonders Geneva 2026, which is being held in Geneva, Switzerland from April 14th. This time, Chieko Tsuruoka of the watch specialist media "webChronos" reports from the event, showing the brands' booths and new watches. We will deliver this report along with reviews of the new watches.

Grand Seiko "Evolution 9 Collection Spring Drive UFA Ushio 300 Diver" Ref.SLGB023

Grand Seiko "Evolution 9 Collection Spring Drive UFA Ushio 300 Diver" Ref.SLGB023
Automatic Spring Drive movement (Cal. 9RB1). 33 jewels. Power reserve approximately 72 hours. Bright titanium case (40.8mm diameter, 12.9mm thickness). 300m water resistance. 165 yen (tax included).

Grand Seiko "Evolution 9 Collection Spring Drive UFA Ushio 300 Diver" Ref.SLGB025

Grand Seiko "Evolution 9 Collection Spring Drive UFA Ushio 300 Diver" Ref.SLGB025
Automatic Spring Drive movement (Cal. 9RB1). 33 jewels. Power reserve approximately 72 hours. Bright titanium case (40.8mm diameter, 12.9mm thickness). 300m water resistance. 165 yen (tax included).

Grand Seiko "Masterpiece Collection Hand-wound Spring Drive Engraved Limited Edition" Ref. SBGZ011

Grand Seiko "Masterpiece Collection Hand-wound Spring Drive Engraved Limited Edition" Ref. SBGZ011
Manual-winding Spring Drive (Cal. 9R02). 39 jewels. Power reserve of approximately 84 hours. Platinum case (40mm diameter, 9.6mm thickness). 3 ATM water resistance. Limited edition of 50 pieces worldwide (30 pieces in Japan). 1210 yen (including tax).



Contact info: Seiko Watch Corporation Customer Service (Grand Seiko) Tel. 0120-302-617


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