G-SHOCK is a trusted brand that represents Casio. Its popularity stems from the wide variety of models available, allowing you to find one that suits every generation and lifestyle. We'll introduce some of the main series and recommended models.
G-SHOCK: Popular for its strength
Casio's G-SHOCK is based on the concept of "an unbreakable watch." It has established an unshakable position in the watch world by combining accuracy and durability.
Let's take a look at the appeal of G-SHOCK, which continues to create a sensation in the watch world by combining toughness with fashion.
Casio's proud long-selling
Casio released the G-SHOCK in 1983. The first model, the DW-5000C, was developed as a shock-resistant watch by the company's project team, "Tough."
At the time, watches, as precision machinery, had a reputation for being vulnerable to shocks and water. Tough succeeded in resolving these issues by devising a "hollow case" that supported the watch module with gaskets and allowed it to float within the case.
Thanks to its excellent shock resistance, G-SHOCK first gained popularity in the United States. About 10 years later, it became widely known in Japan after being used in the movie "Speed." Since then, it has gained many users around the world and grown into a long-selling product.
Deepening the Features of G-SHOCK
In August 2017, cumulative global shipments of G-SHOCK surpassed 100 million units. We would like to delve into the various aspects of the G-SHOCK, which continues to fascinate users around the world even now, more than 30 years after its launch.
Toughness is also a trademark
The greatest feature and strength of G-SHOCK is its durability. Since its inception, toughness has been synonymous with G-SHOCK.
Over its 30-year history, G-SHOCK has always been known for its toughness, with shock-resistant construction, resistance to centrifugal force, vibration resistance, and water resistance. Casio's core technology, the mechanisms it uses, is constantly being researched, and the performance of G-SHOCK is constantly being improved.
This excellent shock resistance is achieved by a hollow case that supports the watch's interior with gaskets. The module, the heart of the watch, is suspended within the hollow case to cushion external shocks. Furthermore, shocks are absorbed by the use of cushioning materials such as urethane and alpha gel in the case.
The rugged design unique to G-SHOCK
When talking about G-SHOCK, one cannot avoid mentioning its unique appearance. Its rugged case design is unlike any other and makes a strong impression on the viewer.
Among them, the model that has been colored green since its debut has a strong military feel and is extremely popular. It can be said that not only its functionality but also its appearance contributes greatly to its image as a sturdy and powerful watch.
The basic case and band shapes themselves are highly original, but there are also many models that have been released with sharp or colorful designs.
Impressive high-tech features
In addition to its diverse appeal, such as accuracy, durability, and unique design, G-SHOCK has also shown improvements in functionality with each passing year.
Equipped with radio wave reception, solar charging, a temperature sensor and other features, it is robust, accurate and highly functional, making it truly worthy of being called a high-spec watch.
In addition to barometers, altimeters, and compasses, models with GPS functionality and models that can be connected to smartphones, which are indispensable for modern people, are also available.
