Everything has a name, and each name has a meaning and a reason for being named. So, what is the origin of the name of that famous watch? In this column, we will explore the secrets behind the names of watches and introduce them along with their anecdotes.
This time, we will explore the origin of the name "Tissot PRX," which is still used today as the name of the "PRX," Tissot's original "luxury sports" model that was released in 1978.
Illustration by Mikio Ando
(Article published on October 9, 2021)
Tissot "Tissot PRX"
The Tissot PRX, announced by Tissot in February 2021, is popular. The release describes it as a new collection that updates the original model from the 1970s.
The Tissot PRX comes in three models: blue, black, and silver-gray dials. Only the silver-gray dial model features rose gold-colored indices and hour, minute, and second hands. The other two models have metallic-colored indices and hour, minute, and second hands. It also has a low battery warning function. Quartz movement (Cal. ETA F06.115). Stainless steel case (diameter 40mm, thickness 10.4mm). Water resistant to 10 bar. Price: 55,000 yen (tax included).
The original PRX model was born in 1978. Its main feature is that it was created as a luxury sports watch, with the case and bracelet integrated into one piece.
The luxury sports watch began with the Audemars Piguet Royal Oak, released in 1972. Until then, the common sense was that luxury watches were always made with precious metal cases, but the Audemars Piguet Royal Oak was revolutionary in that it was the first luxury watch in the world to be made with a stainless steel case, creating an entirely new genre called the "luxury sports watch."
Another revolutionary design was the integrated case and bracelet, designed by Gérald Genta. This innovation attracted attention, and followers such as the Baume & Mercier Riviera (1973), Girard-Perregaux Laureato (1975), Patek Philippe Nautilus (1976), and Vacheron Constantin 222 (1977) emerged. Luxury sports watches became the trend in the watch industry in the 1970s.
The original "PRX" model was likely created as one of these. It follows Genta's design method of making the case thin and elegant while creating a three-dimensional effect with a wide, thick bezel. The 12-sided bezel is also reminiscent of Genta's designs.
