The key word in the watch industry these days is "SDGs," which serve as guidelines for the future of the planet. As luxury brands continue to pursue sustainable initiatives, from transparent resource sourcing to the development of recycled materials and environmental conservation activities, Tom Ford has released a new model of his signature "Ocean Plastic Timepiece," which focuses on marine plastic.

This is the second installment of the "Ocean Plastic" series, which uses ocean plastic for the watch body and strap. 1000 watches will eliminate approximately 220 kg of plastic waste. This model is equipped with an automatic movement. It is available in five colors, including yellow, blue, and orange, and will be sold exclusively at Tom Ford stores and specialty stores. (Left) A model dressed in the same black color as the first model. The "TOM FORD" lettering is woven in jacquard on the strap. Automatic. 26 jewels. 28,800 vph. Ocean Plastic (43 mm diameter). Water resistant to 100 m. 249,700 yen (tax included). (Right) A new white case has been added. The texture is exceptionally high. Specifications and price are the same as on the left.
Text by Aki Nogami
[Article published in the July 2022 issue of Kronos Japan]
An automatic sports model of the "Ocean Plastic Timepiece"

As luxury brands accelerate their efforts toward the SDGs, Tom Ford's "N.002 Ocean Plastic Timepiece" is gaining popularity for its groundbreaking recycled materials.
This series utilizes marine plastic, a type of waste found floating in the ocean. In collaboration with Tide Ocean, a Swiss company that has established a system for recycling marine plastic, which has long been considered difficult to recycle due to its high level of damage, the watch body and strap are made from 100% recycled "ocean plastic." What's also interesting is that the entire process, from material transportation to production, is thoroughly sustainable, with clear identification of raw material collection sites, carbon neutrality (zero greenhouse gas emissions), and the use of solar energy. In 2020, when the series was announced, the Tom Ford Plastic Innovation Prize was established to support developers of mass-produced alternatives to thin-film plastic, and the prize continues to this day, with the goal of bringing the product to market in 25.

The latest model, the "N.002 Ocean Plastic Sports," is a sports model equipped with an automatic movement, a departure from the previous quartz model. The new bezel insert is also made from marine plastic. The screw-down crown and case back are made of stainless steel, achieving water resistance of 100m. The matte finish on the bezel and case, which at first glance appear to be ceramic, enhances the overall texture. In terms of design, the hour and minute hands are thicker and the indices are larger, giving the watch a more masculine impression. A new white color has also been added to the collection, which will surely look great against the seaside scenery this coming season.


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