The dazzling, brilliant yellow neon case is made possible by SAXEM, an advanced, ultra-durable material that is also used in satellites. Hublot, a leader in new materials, has achieved another industry first.

Edited by Kouki Doi (Chronos-Japan)
[Article published in the July 2023 issue of Kronos Japan]
Hublot Big Bang Tourbillon Automatic Yellow Neon SAXEM
Hublot, a company known for its vibrantly colored sapphire crystal cases, has achieved another remarkable feat. The new Big Bang Tourbillon Automatic Yellow Neon SAXEM model is clad in a dazzling neon yellow color that seems to emit its own light. To achieve the ideal color, Hublot chose to forego sapphire crystal and instead use the more cutting-edge material SAXEM for the case.

The combination of the highly transparent SAXEM material and the sapphire crystal dial creates the illusion of the movement floating. Automatic (Cal. HUB6035). 26 jewels. 21,600 vph. Power reserve approximately 72 hours. Yellow neon SAXEM (diameter 44mm). Water resistant to 30m. Limited to 50 pieces worldwide. Price: 26,961,000 yen (tax included).
SAXEM is a material made by adding rare earth elements such as thulium and holmium, as well as chromium, to aluminum oxide, the basic component of sapphire crystal. Originally developed in the field of satellite technology, SAXEM offers exceptional durability and shape stability, as well as the ability to maintain a consistent color and density. After extensive research, we have developed a method for crafting this material into watch cases, and have even succeeded in achieving the vibrant color of yellow neon.
The highly transparent case, along with the sapphire crystal dial, gives this watch another appealing feature: a mystical look that makes the movement appear to be floating. The flying tourbillon at 6 o'clock, the micro-rotor at 12 o'clock, and the sapphire crystal bridges are sure to captivate onlookers.
Hublot was the first in the world to use SAXEM in a watch. Their goal at the time, just like this new piece, was to achieve a color that could not be achieved with any other material. It is not difficult to imagine that this required advanced technology, but even more importantly, they had a firm belief that an ideal should not remain an ideal. Hublot's challenges always keep us excited, wondering what interesting thing they will come up with next.

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