Some people who have become financially comfortable will want a luxury watch. If successful people wear luxury watches, they will likely feel various benefits. For those who are interested in luxury watches for the first time, let's check out the points to consider when choosing a watch.


Why luxury watches attract successful people

There's a reason so many successful people wear luxury watches. Let's take a look at the main reasons why luxury watches appeal to successful people.

Show status

One of the reasons luxury watches attract successful people is that they are a symbol of status, demonstrating an appreciation for the finest products, including the history and superior craftsmanship behind the brand.

Another point is that luxury watches are recognized as a sign of success. Because many celebrities wear luxury watches, the general public has come to believe that "luxury watches are worn by successful people."

Of course, wearing a luxury watch also indicates financial freedom, and for those who want one but can't afford it, owning one can be seen as a sign of success.

Become a means of communication

Wearing a luxury watch at a social gathering of business executives can easily create a topic of conversation when interacting with someone you meet for the first time. Luxury watches also function as a communication tool.

However, to have a lively conversation about luxury watches, a deep understanding of watches is essential. At the very least, when it comes to the watch you are wearing, you will need to be able to explain why you chose it and what it is that attracts you.

Most luxury watch owners have a deep affection for their timepieces. If you think of watches as a form of communication, it's important to have a broad interest and be exposed to information.

You can enjoy the brand's reliable technology

Luxury brand watches are known for their outstanding craftsmanship, both in appearance and function. Owning one allows you to experience the technical expertise of watch brands that you might not encounter in your everyday life.

big bang

Hublot, with Jean-Claude Biver as CEO, made its name known around the world with the release of the Big Bang in 2005. Since then, the brand has developed a diverse partnership strategy, and by using athletes and artists as ambassadors, it has become known as the "watch of success." The photo shows the Big Bang Steel Ceramic, which helped to raise the brand's profile. Automatic (Cal. HUB4100). 25 jewels. 28,800 vph. Power reserve of approximately 42 hours. Stainless steel (44mm diameter). Water resistant to 10 bar. Priced at 1,793,000 yen (tax included).

Even the simplest luxury watches are made up of over 100 parts in a small space, and depending on the brand, they are even assembled by hand. Each watch is hand-decorated by a craftsman, making it a one-of-a-kind piece.

Even those who are not concerned with purposes such as proving status or using it for communication will find mental satisfaction in appreciating a tasteful, highly functional watch.


[How to Choose a Luxury Watch] Know the Brand

If you don't know much about brands, it's a good idea to start by learning about the world's three biggest watch brands and classic brands. Here are some brands that people interested in luxury watches should check out first.

One of the world's three major watch brands, loved by historical figures

There are three luxury watch brands in the world known as the three biggest watch brands. The brand names and their representative collections are as follows:

  • Patek Philippe: "Calatrava" and "Nautilus"
  • Audemars Piguet: "Royal Oak" "CODE 11.59 by Audemars Piguet"
  • Vacheron Constantin: "Patrimony" and "Overseas"

The reason these brands are called the "world's three greatest watch brands" is because their prestigious history and outstanding technology and design have earned them a higher reputation than other brands.

The world's three biggest watch brands are known for being worn by royalty and historical figures. All of these brands are expensive, and wearing one would indicate high status.

Royal Oak Automatic

The Royal Oak Automatic, born in 1972, inherits Audemars Piguet's iconic design. The design, devised by Gérald Genta, with its Grande Tapisserie dial and screwed octagonal bezel, remains overwhelmingly popular even more than 50 years after its creation. Automatic (Cal. 4302). 32 jewels. 28,800 vph. Power reserve of approximately 70 hours. Stainless steel (41mm diameter). Water resistant to 50m. Price: 3,465,000 yen (tax included).

A classic brand that elevates your status

In addition to the world's three major watch brands, there are many other brands that can demonstrate status and style. Check out the following five brands and their representative collections.

  • Rolex: "Submariner," "Cosmograph Daytona," and "Explorer"
  • Omega: "Speedmaster", "Seamaster", "De Ville"
  • IWC: Pilot's Watch, Portugieser, Portofino
  • Zenith: "Chronomaster," "Elite," "Pilot," and "Defi"
  • TAG Heuer: "TAG Heuer Carrera," "Monaco," and "Aquaracer"

Even if you weren't interested in luxury watches, you've probably heard of Rolex and Omega at least once. Both brands have a long history and are known for their excellent technology, design, and reliability.

Each brand specializes in different genres, so be sure to research their history and characteristics.

Submariner

Rolex enjoys overwhelming support not only among watch enthusiasts but around the world. The Submariner is one of the most popular models. This masterpiece combines essential elements of a diver's model, such as a durable Oystersteel case, a Cerachrom bezel, and a dial that enhances visibility underwater. Automatic (Cal. 3230). 31 jewels. 28,800 vph. Power reserve of approximately 70 hours. Oystersteel (41mm diameter). Water resistant to 300m. Priced at 1,084,600 yen (tax included).


[How to Choose a Luxury Watch] Deciding on the Movement System

Luxury watches are generally powered by two types of movements: mechanical and quartz. When discussing luxury watches, it's important to know which type your watch is powered by.

The appeal of mechanical watches, backed by history

Mechanical watches are powered by the force of a wound-up mainspring unwinding. A distinctive feature of mechanical watches is that they can be used almost indefinitely once the mainspring is wound. If a watch breaks down, it can be repaired as long as the necessary parts are available.

There are two types of mechanical watches: manual winding and automatic winding. Manual winding watches require you to wind the mainspring by hand before use, while automatic winding watches wind the mainspring automatically when you wear the watch and move.

Luxury watches have an overwhelmingly long history of being mechanical. Furthermore, mechanical watches with skeletonized dials and cases allow you to see the movement's structure and how it works. Another benefit of mechanical watches is that you can enjoy the charm of luxury watches backed by history.

"Quartz" emphasizes accuracy and cost performance

Quartz watches are powered by batteries. They are characterized by higher precision and more accurate timekeeping than mechanical watches. The world's first mass-produced quartz wristwatch was released by the Japanese watch manufacturer Seiko in 1969.

Heritage Collection SBGP003

Among the many quartz watches, Grand Seiko boasts overwhelming reliability and is popular among business people. The Heritage Collection SBGP003 features a simple yet striking case design and is equipped with the Caliber 9F85 movement, which features a time difference correction function for the hour hand alone, making it convenient for travel. It has a quartz movement, stainless steel (40mm diameter), and is water resistant to 10 bar for everyday use. It is priced at 418,000 yen (tax included).

Another appealing feature of quartz watches is their lower price compared to mechanical watches. Quartz watches are suitable for people who prioritize time accuracy in business and want to avoid expensive watches.

However, once a quartz watch breaks, it may be impossible to repair, and the watch will stop working if the battery runs out, so it needs to be replaced regularly.