Louis Erard has announced a collaboration with Swiss contemporary pop artist Sylvie Fleury. This collaboration with Sylvie Fleury transforms the powder tones and textures of makeup palettes into contemporary works of art, resulting in a modern art piece worn on the wrist that overturns gender and various stereotypes.
Regulator Louis Erard x Sylvie Fleury
Automatic movement (Cal. SW266-1). 31 jewels. 28,800 vph. Power reserve approximately 38 hours. Black PVD-coated stainless steel case (39mm diameter, 12.25mm thick). Water resistant to 5 bar. Limited to 178 pieces worldwide. Price: 957,000 yen (tax included).
Since 2018, Sylvie has been transforming makeup palettes into spectacular works of art. She uses the tones and nuances of powder as shaped canvases, and her works, painted on cut-out canvases, mimic the original packaging of everyday consumer items. In this piece, the circular dial of a regulator is modeled after a makeup palette, creating a bold, gender-neutral timepiece with the expression of contemporary art.
Makeup palette on the dial
The 39mm Regulator Louis Erard x Sylvie Fleury features a polished and black PVD-finished steel case, a black lacquer dial inspired by makeup palettes, a domed coral-colored hour subdial at 12 o'clock, and a magenta-colored seconds subdial at 6 o'clock. The hands are a matte coral-colored hour hand, a matte magenta-colored second hand, and a polished black PVD minute hand, and the enamel-like black calf leather strap enhances its gender-neutral appeal.
