Glashütte Original adds a new Serenade Luna model in vibrant Purple Velvet color

NEWS News
2026.01.09

Glashütte Original has released a new violet-colored model from its Serenade Luna collection. This elegant and chic ladies' watch features a vibrant new "Purple Velvet" dial, leather strap, and gorgeous diamond settings.

GO Serenade Luna


Chic new color "Purple Velvet" added

 Glashütte Original has added a new color, Purple Velvet, to the Serenade Luna. This timepiece adds a touch of calm and mystery to any outfit, from a glamorous evening dress to everyday office wear.

GO Serenade Luna

Glashütte Original "Serenade Luna" Ref. 1-35-14-10-12-04
Automatic winding (Cal. 35-14). 32 jewels. 28,800 vph. Power reserve approximately 60 hours. Stainless steel case (diameter 32.5 mm, thickness 8.9 mm). 2,046,000 yen (tax included).

 The eye-catching dial of this model is not only colored in a deep violet color, but also has a delicate sunray finish, giving it a texture reminiscent of fine silk or velvet. Furthermore, diamond indexes and the bezel set with 48 brilliant-cut diamonds give it a jewelry-like aspect.

GO Serenade Luna

The moon phase at 6 o'clock is crafted from a combination of white and dark Tahitian mother-of-pearl, representing a starry sky with the moon floating above it.

 The case is small, measuring 32.5mm in diameter and 8.9mm thick. It is made of Louisiana alligator leather with a delicate gradation and sheen, giving the entire watch a velvety texture and creating a unified appearance.

 The watch is powered by the in-house Cal. 35-14 movement, which boasts a power reserve of approximately 60 hours and a silicon balance spring for superior resistance to temperature changes and magnetic fields. The transparent case back allows visitors to see Glashütte Original's traditional decorative techniques and the gold rotor, which is decorated with a seashell motif.

Contact info: Glashütte Original Boutique Ginza Tel. 03-6254-7266


The will and technology to carry on the 180-year tradition of the German Glashütte watch industry. What is Glashütte Original?

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