Seiko to hold "Power Design Project 2026: Exquisite Watch Exhibition" featuring seven watches

NEWS News
2026.02.28

Seiko has announced the holding of the "power design project 2026: Excessively Attention to Detail Watches" exhibition. This exhibition, part of the "Seiko Seed" project, will be held at Lightbox Studio in Minami-Aoyama, Minato-ku, Tokyo from March 14th (Sat) to 29th (Sun), 2026.


Unique watches that visualize the designer's attention to detail are on display!

 As part of Seiko's "Seiko Seed" initiative, the "power design project 2026: Excessively Attention to Detail Watches" exhibition will be held from March 14th (Sat) to March 29th (Sun), 2026, at the Lightbox Studio in Minami-Aoyama, Minato-ku, Tokyo. Seiko Seed is an initiative that fosters new possibilities for watches and allows people to experience the various joys of watches. The abbreviation "Seiko Experience Engineering and Design" implies "an activity that allows people to experience the various joys of watches created through engineering and design."

Power Design Project 2026

The "power design project 2026: Excessively Attention to Detail Watches" exhibition will be held from Saturday, March 14th to Sunday, March 29th, 2026. You can enjoy seven works that are the culmination of designers' attention to detail.

 The Power Design Project, which will be revived for the fourth time in 2022, is a project in which Seiko Watch designers explore the state and possibilities of design that are not bound by existing concepts, and propose their ideas through watches. This time, the theme of the exhibition will be "Affection for Watches," and seven watches will be exhibited, each expressing a different perspective.

Power Design Project 2026

The theme is cutting marks, and the product expresses the attention to detail in metal cutting processing, with an industrial design.

Power Design Project 2026

The design is based on the theme of spheres, and expresses the attention to detail in the beautiful curves that metal creates. It features an elegant design with smooth curves.

Power Design Project 2026

This watch, based on the theme of die-stamping, expresses the attention to detail in the dial's fine processing. A variety of patterns emerge from the dial.

Power Design Project 2026

The theme of the watch is hand-wound, and expresses the commitment to interacting with the watch. It can be inferred that the mechanism for winding the mainspring is achieved by rotating the bezel.

 Details will be revealed on a special website on Friday, March 13th, but it appears that the exhibits will include watches that incorporate cutting marks into their design, watches that emphasize the polished spherical surface of the metal, watches with fine embossing on the dial, watches that focus on enjoying the pleasure of hand-winding the mainspring, watches with bar indexes that have been cut in a variety of ways on the dial, watches that display the day of the week in a variety of ways, and watches with uniquely designed hands.

Power Design Project 2026

The focus is on the abbreviated characters, expressing the attention to detail in the brilliance they emit. The indexes are cut into various shapes and are spread across the dial.

Power Design Project 2026

This watch is themed around displaying the day of the week, and is packed with attention to detail. The day of the week is displayed in multiple ways.

Power Design Project 2026

The watch is based on the theme of hand hands, and expresses the attention to detail in the shape of the hands.The cat's paw-like hands are eye-catching, making it a charming watch.

 Since 2022, power design project has been proposing various possibilities for watches through projects such as "REBIRTH" and the "Extremely Exclusive Watches Exhibition." This latest project will no doubt provide visitors with new discoveries and inspiration. There are also plans to hold gallery tours and workshops during the exhibition. Details will be announced on a special page once they are confirmed.

Power Design Project 2026: Excessively Attention to Detail Watch Exhibition
Dates: March 14th (Sat) - March 29th (Sun), 2026 *Open every day during the event
Time: 11:00-20:00 *Admission until 19:45
Venue: LIGHT BOX STUDIO
Address: 5-16-7 Minami-Aoyama, Minato-ku, Tokyo
Admission: Free
Contact: seed_contact@seiko-seed.com
Special page:https://www.seiko-seed.com/powerdesignproject2026/

MAP

To access the venue, take the B1 exit from Omotesando Station (Chiyoda Line, Ginza Line, Hanzomon Line) and walk 6 minutes. Heading towards Shibuya, turn left at the first traffic light onto Kotto-dori Street, turn right at the real estate agency, and the venue will be 50 meters ahead on the right.

Contact info: Seiko Watch Customer Service Tel. 0120-061-012


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