Longines has unveiled new models for its 2026 Summer Selection, including the Longines Conquest and Longines PrimaLuna lines. The Conquest line will feature quartz models in a variety of sizes and dial colors, while the Longines PrimaLuna line will offer automatic models with 30mm diameter cases.
Vibrant colored dials to brighten up summer
Longines has announced new models for its 2026 Summer Selection, including the Longines Conquest and Longines PrimaLuna collections. The Longines Conquest, with its versatile design suitable for both formal and casual occasions, and its water and magnetic resistance, is now available in four quartz models with case diameters of 30mm, 34mm, 38mm, and 41mm. Meanwhile, the Longines PrimaLuna ladies' collection, meaning "little moon," has added four new 30mm automatic models.

The Conquest is the company's signature collection, blending sportiness and elegance. This new collection offers a variety of dial colors, including mint blue, lavender mauve, sandblasted white and blue, and sunray green, as well as two-tone models combining rose gold PVD or yellow gold PVD. It also boasts excellent practicality, featuring a high-precision quartz movement and 10 ATM water resistance. All models are paired with a stainless steel bracelet.

Featuring a mother-of-pearl dial and diamond hour markers, this watch will add a touch of sparkle to your wrist. Quartz movement. Stainless steel case (30mm diameter, 8.30mm thickness). 10 ATM water resistance. ¥299,200 (tax included). *A 34mm model is also available in the same color lineup.

This model features a two-tone case with gold PVD coating, paired with a refreshing white dial. It employs a small 30mm diameter case. Quartz movement. Stainless steel case (30mm diameter, 8.30mm thickness). 10 ATM water resistance. Each ¥255,200 (tax included). *A 34mm model is also available in the same color lineup.

The lineup includes a variety of colors, from basic dials to mint blue dials perfect for summer. Quartz movement. Stainless steel case (30mm diameter, 8.30mm thickness). 10 ATM water resistance. 22 yen each (tax included). *A 34mm model is also available in the same color lineup.

The watch features a two-tone case with gold PVD coating, paired with a chic black or elegant navy dial. Quartz movement. Stainless steel case (38mm diameter, 9.20mm thickness). 10 ATM water resistance. Each watch is priced at ¥255,200 (tax included). *A 41mm model is also available in the same color lineup.

The lineup includes basic colored dials that are easy to use for both casual and formal occasions, as well as a vibrant green dial. Quartz movement. Stainless steel case (38mm diameter, 9.20mm thickness). 10 ATM water resistance. 22 yen each (tax included). *A 41mm model is also available in the same color lineup.
The new Longines PrimaLuna 30mm case models come in four variations: three with vivid green, midnight blue, and white mother-of-pearl dials adorned with 15 diamond hour markers, and one with a silver sunray dial featuring blue Roman numerals. Powered by the Longines exclusive automatic movement Cal.L592.5, it boasts excellent magnetic resistance thanks to its silicon balance spring and a power reserve of approximately 45 hours despite its small size. The slim 9.5mm case and seamless connection to the bracelet provide a smooth, jewelry-like wearing experience.

An elegant model featuring Roman numeral indices. It utilizes a three-dimensional white dial. Automatic movement (Cal. L.592.5). 22 jewels. 28,800 vibrations/hour. Power reserve approximately 45 hours. Stainless steel case (30mm diameter, 9.5mm thickness). 3 ATM water resistance. ¥334,400 (tax included).

This watch boasts a glamorous design featuring mother-of-pearl and diamond indices. It features an automatic movement (Cal. L. 592.5), 22 jewels, 28,800 vibrations per hour, and a power reserve of approximately 45 hours. It has a stainless steel case (30mm diameter, 9.5mm thickness) and is water-resistant to 3 atmospheres. Each watch is priced at ¥412,500 (including tax).



