The latest installment in the James Bond 007 series, "No Time to Die," will be released on April 2nd. Swatch Group Japan Co., Ltd.'s Swatch Division will begin selling the James Bond collection at Swatch stores nationwide and the official online store from February 20th. The lineup will include six models. The designs are inspired by the original movie poster and opening titles, making this an exclusive collection that fans will enjoy as much as it brings back memories.
The memorable first film, "Dr. No"
The first film, DR.NO, was released in 1962 and is set in Jamaica. The design, consisting of colorful dots on a black strap, was inspired by the opening title sequence of the film. The dots on the "DR.NO" logo are stylized, and the indexes are all "NO" on this limited edition watch.
The sixth film, "On Her Majesty's Secret Service," boasts the largest scale in the series.
George Lazenby plays the dynamic Bond in the sixth film, "On Her Majesty's Secret Service." The film's Japanese title, "On Her Majesty's Secret Service," is set in a dynamic world that ranges from the beaches of Portugal to the Bernese Alps in Switzerland. The watch features a mechanism that displays the iconic 007 logo whenever the 7 is pressed. The design's text is inspired by the original poster's tagline, "FAR UP! FAR OUT! FAR MORE! James Bond 007 is back!", and the colors and font are also recreated.
The stage finally moves to space! "007 Moonraker"
In "MOONRAKER," the 11th film in the Bond series and the fourth starring Roger Moore, James Bond finally heads into space. The MOONRAKER rocket flies above the dial, evoking the image of outer space. While "MOONRAKER" is the name of the space shuttle in the film, it is actually a classic British English slang term for a fool, originating from the foolish act of trying to rake the moon's reflection in water. A MOONRAKER space shuttle figurine has also been released, becoming a collector's item.
"License to Kill" is set in Florida and Mexico
"LICENCE TO KILL" stars Timothy Dalton as James Bond, who is released from his M16 and pursues drug lord Sanchez through Florida and Mexico. The strap features the iconic iguana and palm tree design.
The 19th film in the series, "The World Is Not Enough"
The 19th film in the series starring Pierce Brosnan. It has a serious plot and was the 8th highest-grossing film of 1999 worldwide. It was also the last film for Desmond Llewelyn, who played "Q." The orange and red design is reminiscent of the target and flames depicted in the poster graphics.
"Casino Royale" is full of Daniel Craig's cool charm
This is the first Bond film starring Daniel Craig. The design is based on playing cards, and the image of a casino is directly expressed in the watch. The title sequence, with spades and diamonds flying and chest-piercing graphics, is both flashy and cool, making it captivating. Incidentally, this is the first film in history to not feature the customary gun barrel sequence that everyone associates with 007 at the beginning.
There is one more model
The seventh watch in the 007 collection is designed by Swatch and costume designer Stirrat Ann Larrab, who worked on the latest film, "No Time to Die," for Swatch's favorite character, "Q." Q is the creator of all of James Bond's gadgets, from tracking devices to secret weapons. While the design has not yet been revealed, it has been announced that, like Q himself, the watch will be timeless, blending tradition with a passion for futuristic innovation.
