CHANEL Pop-up Event "CHANEL ENMUSUBI"

CHANEL will be holding a pop-up event, "CHANEL ENMUSUBI," showcasing its fine jewelry and bridal collections at The Stage on the first floor of the Ginza Mitsukoshi Main Building in Tokyo from Wednesday, September 23 to Tuesday, October 20. Held ahead of the opening of the new bridal corner on the first floor of the new building on Wednesday, November 4, this year, the event will be themed around "matchmaking," the act of connecting people and connecting hearts.

Camellia flowers and ENMUSUBI (marriage)

　The venue, decorated in pale pink to create a happy mood, is themed around the camellia flower, which was given to Mademoiselle by her beloved and which she loved throughout her life as her signature flower. In reference to matchmaking, there will be a photo spot with original votive plaques exclusive to this event, as well as a touch-and-try corner where guests can casually try on jewelry. The event will also feature a rich lineup of iconic fine jewelry unique to CHANEL, centered around the bridal collection, including the "Camellia Collection," the popular "Coco Crush" with its quilted motif, and the "Ribbon de CHANEL" with its graceful ribbons.