Ii Isuzu to hold "Collaboration Watch Museum"

NEWS News
2021.05.01

Ii Isuzu will hold the "Collaboration Watch Museum," its first attempt to exhibit collaboration watches with brands since 2000, borrowed from customers. The exhibition will run from Thursday, April 29, 2021 to Sunday, May 16, 2021. Many of the collaboration watches released by Ii Isuzu in the past are imbued with the brand's identity, and the museum is being held in response to customer requests to see them again.

Ai Ai Isuzu

Ii Isuzu Main Store
Address: 1523-1 Tahi Shimomachi, Takamatsu City, Kagawa Prefecture
Telephone number: 087-864-5225
Opening hours: 11 hours to 20 hours


EYE EYE ISUZU x Collaboration watches with various brands

IKEPOD ROSSO (2003, limited to 33 pieces worldwide)

Iima, an avid Alfa Romeo fan, was inspired by the vivid red (Rosso) that symbolizes Alfa Romeo, and aimed to create a special model that was faithful to that red. With the cooperation of Alfa Romeo dealers, the Rosso color was replaced with the global standard color sample PANTONE, and time was spent to develop the color, with the dial painted in two coats to reproduce the deep red. To create an impactful visual design, the small second counter remains in the Rosso dial color, and the small second hand uses an unprecedentedly small hand, resulting in a design reminiscent of Alfa Romeo's instrument panel.


Pierre Kunz (collaboration with Kundo Koyama *3 unique pieces / 2009)

Three unique pieces have been created based on Pierre Kunz's Cupidon, totaling three watches. Based on Kundo Koyama's concept of three stories - "sowing," "cultivation," and "harvesting," three unique pieces have been created: one with orange sapphires studded on the dial, one with tzavolite, the finest green garnet, and one with orange and green studded. The orange sapphire was purchased by Kundo Koyama himself.


Lange & Söhne Saxonia Special (25 pieces worldwide / 2009)

Of the three countries where the watch is sold, Ii Isuzu is the exclusive distributor in Japan. The Saxonia Special, a limited edition of 25 pieces (15 in Japan, 5 in Germany, and 5 in Italy), went on sale in all three countries simultaneously in December 2009. The 12 Luminova dots on the outside of the bar indexes, as well as the minute and hour hands, are also Luminova. While the Luminous series is now available, glow-in-the-dark Lange & Söhne watches were rare at the time, and inquiries were high.


Contact info: Ii Isuzu Main Store Tel. 087-864-5225


We asked Yasuyuki Iima of Aiai Isuzu in Takamatsu, Shikoku, about the clock that inspired it and the clock that ended the day.

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