Panerai opens boutique in Shinsaibashi, Osaka

Panerai, which aims to strengthen its high-quality service and sales base, will open its eighth boutique in Japan in Shinsaibashi, Osaka on July 30, 2021. The Osaka Shinsaibashi boutique has a sales area of ​​70 m2 and is located on the first floor of W Osaka, a luxury lifestyle hotel that opened in March 2021.

Opened on the first floor of W Hotel Osaka

　This store will offer specially produced rare models that will satisfy not only customers experiencing Panerai for the first time, but also Panerai collectors and watch enthusiasts. It is a place where you can enjoy the Panerai collection, which beautifully combines Italian design and Swiss technology.

Luminor Marina giant wall clock

　The boutique was designed by Panerai's Creative Director, Alvaro Maggini. It perfectly embodies the brand philosophy that Panerai has cultivated since the 1930s to 50s, when it supplied high-precision instruments to the Italian Navy's commando submarines. The boutique perfectly blends the past and future of design and technical know-how, creating a contemporary, Italian-inspired space. A giant wall clock with the Luminor Marina dial, the symbol of the Panerai boutique, welcomes visitors.