Vacheron Constantin launches online boutique service in Japan

In October 2021, Vacheron Constantin launched its online boutique services in France, Germany, Italy, the UK and Japan. The beautifully crafted websites are designed to complement the in-store experience and build a direct relationship with visitors.

A beautiful and easy-to-view online boutique

　Vacheron Constantin launched its online boutique service in October 2021. In a world that is constantly changing, an increasing number of watch brands have launched new sales services in recent years, and Vacheron Constantin has also responded flexibly to customer needs.

　The service, which was launched simultaneously in Japan as well as France, Germany, Italy and the UK, has a completely redesigned website that is designed to enhance aesthetics, complement the in-store experience and build a direct relationship with site visitors.

　Customers who visit the online boutique can enjoy the brand's history, extensive collection, technical knowledge, a list of boutiques around the world, etc. Although it is an online boutique, it is not just an online shopping site; it also has the appeal of being able to obtain a variety of information.

　Laurent Pervès, International Commercial Director at Vacheron Constantin, explains:

"We offer our customers a range of experiences to more accurately convey the world of Vacheron Constantin. The result is a website that allows them to immerse themselves in an expanded universe of Haute Horlogerie and provides access to all our services worldwide."

　In order to make this online boutique as similar as possible to the actual boutique experience, special advisors will be available to answer customers' questions online. This new service allows customers to have a boutique-like experience from their smartphone or computer. After placing an order, customers can choose to have it delivered to their home or pick it up at the boutique.

　The Vacheron Constantin online boutique can be accessed at the following URL: